Superb

Otherwise great stay, friendly staff...

Liked: Nice property though we learned on the spot that now the Zetter is only the townhouse (the other building is being renovated and rebranded)
Disliked: I did not like that housekeeping is on demand. It’s a hotel not an airbnb

Exceptional

Good

For a boutique hotel which...

Liked: The cosy breakfast room turn bar at night.
Disliked: 1. No one was was available for me to check in. I had to ask the staff to be attended and wait for to be checked in. 2. I was asked whether I wanted the room to be cleaned. Said yes but no one came. 3. A card in the room said to ask for milk or milk alternative to make coffee or tea. I went down to ask for and none was available. Thankfully though a staff found some and delivered. Surprising that this wasn’t available at first instance. 4. the safe was not working and needed new batteries. I had to call to get it fixed. I didn’t want to be disturbed so decided not to use it/told technician to do it after o checked out. 5. I asked to deposit my bag after checking out. When I asked for a receipt or acknowledgment I was told I couldn’t get one. Also that if things were lost it was my responsibility as I had already checked out. Later when I came to collect my belongings I was asked by someone else for a receipt or a ticket. Doesn’t make sense to me.

Exceptional

Good

Quirky boutique hotel, super comfortable...

Liked: One of the nicest breakfast buffets for a small hotel but not included with price of our room. Decor is over the top fun filled w antiques and interesting fabrics. Bar area is lively and cozy. Beds are very comfortable and room was cleaned beautifully.
Disliked: Not really organized front desk. Seemed like a young, lightly trained staff. But all were very nice. The rooms are tight which is common in London. Not a lot of food options in hotel if you arrive late or on weekend. It's just a quirky small boutique experience so don't expect services you'd get elsewhere. We stayed 5 nights and it grew on us.

I hope to return to...

Liked: Unique decor and vibe, and hospitable, helpful staff. Location worked well.
Disliked: Slightly weird to have no dedicated hotel desk on ground floor. It’s an eating and drinking establishment with a hotel upstairs. You sometimes have to hunt for hotel support.